This study aims to determine the current situation of Turkey in health tourism in the light of data, to evaluate the developments and to make suggestions about the strategic studies that should be done in the future. public-private ratio, health tourist-tourist health distinction, branch of service, country of origin, etc.) a year’s photo of Turkey in terms of health tourism is presented. In addition, in the light of the developments in the world and in Turkey, strategic evaluations and suggestions were made about what Turkey should do in the future regarding health tourism.
Mehmet Barca
Yıldırım Beyazıt University, Faculty of Business Administration, Çankaya, Ankara, Türkiye
Erdal Akdeve
Yıldırım Beyazıt University, Faculty of Business Administration, Çankaya, Ankara, Türkiye
İklim Gedik Balay
Yıldırım Beyazıt University, Faculty of Business Administration, Çankaya, Ankara, Turkiye
Keywords: Health Tourism- Strategy- Competition- Turkey
https://isarder.org/index.php/isarder/article/view/123/122
